How can you build your social capital?
The more people you know, the more you do for these people, the more you give to other people you know, then the more social capital you have and the more benefit you can derive from it.
You can generally only benefit from social capital under certain conditions
Social capital is best ‘used’ when there is give and take otherwise social capital is depleted – nobody likes people who only take and don’t provide anything in return. By trying to build as much social capital as possible it becomes more likely that you can benefit from it when and how you need it.
The concept of social capital is not dissimilar to processes in traditional barter systems however it’s not just goods that are traded, but also information and services.
Build social capital
It’s the idea of doing others a favour and potentially having that favour repaid at some time in the future. Social capital can be developed through investment in your social relationships, it also can be derived purely from a sense of belonging – we can feel a sense of belonging and therefore feel trust and reciprocity with people we have never met, for example we feel this with another person from your home town when you meet them elsewhere.
It is possible to be conscious of social capital, and to consciously build your social capital, but it is always going to be most beneficial when there are no expectations of a return on your investment.
Social capital can be ‘used up’ or ‘spent’ if too many favours are ‘called in’ without reciprocation. When we benefit from social capital in less prescriptive ways we tend to actually improve our social capital rather than deplete it.
Social capital can be ‘used up’ or ‘spent’ if too many favours are ‘called in’ without reciprocation
So I fear that if social capital was used consciously as a currency it would cease to be social capital and would become something else.
The nature of social capital
Social capital exists between people and does not reside with a single actor, a single person, so social capital cannot be realised without the right context. This means there is a strong element of chance in the realisation of social capital.
For example, if you are in a foreign country and need to know where the train station is, you can benefit from information flows derived from the sense of belonging that comes from meeting someone from your old school, but only if that person is there to share the information they know and that you need.
So an individual’s social capital can be developed, but not without improving the social capital of others. This means that social capital is not an individual commodity, but something that is built and shared with others including friends, family, co-workers, colleagues, clients, employers, acquaintances, etc. and your shop keeper, butcher, bus driver, kids’ teachers, neighbours, postman, members of your sporting groups, social groups, professional groups, etc.
It comes from sharing and giving, and from belonging and socialising. It’s about goodwill, trust, and developing a sense of belonging.
Tristan Claridge has a passion for technology, innovation and teaching. He is an academic and entrepreneur, and he uses his cross-discipline knowledge and experience to solve problems and identify opportunities. He has bachelors and masters degrees from the University of Queensland in Australia. He has qualifications in environmental science, social theory, teaching and research, and business management.
Tristan is dedicated to the application of social capital theory to organisations. His diverse experience in teaching, research, and business has given him a unique perspective on organisational social capital and the potential improvements that can be achieved in any organisation.